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Building a Natural Hairstylist WordPress website

 

Meet Janelle. She is a full-time natural hair stylist who spends about 6 days per week servicing clients. She primarily markets her business via social media on Facebook and Instagram. She has a steady flow of clients but wants her clients and future clients to have one space where they can contact her outside of social media. She’s on the fence about investing in a website and isn’t sure if she has everything she needs to design one. Today I’m going to show you how Janelle can combine what she has with what she needs and create a nice home page.

Ok the first step is figuring out what Janelle has so far:

  • Logo
  • Brand Colors- Red, Black and White
  • Business name – Natural Insights Hair Salon
  • Social Media Outlets ( Facebook, Instagram)
  • Awesome client photos
  • Booking through Styleseat

Now we have to figure out what Janelle needs :

  • Domain & Hosting ( Get Online!)
  • Bio (About section)
  • List of Services (Service Section)
  • Contact info ( Address, email, phone) (contact section)
  • Call to Action ( Contact Section & Link to book to Styleseat)

Once we have all of the pieces, we need to put them all together to create a simple homepage.

The Quick Start Process

Step 1: Register the domain with Bluehost

Step 2: Install WordPress

Step 3: Install a Theme.

Step 4: Add a page called Home

Step 5: Start designing our home page

Sounds simple right? Well, there’s more to it, but this is a great way to get started instead of overthinking or procrastinating because it’s too complicated.

Janelle and I worked together to come up with a super simple homepage that not only tells her story but gives her clients the opportunity to get in contact with her. Eventually, Janelle can add email marketing, e-commerce, and a booking calendar. This gives her a great foundation to start.

Wanna see what we came up with? Check out Janelle’s homepage.

If you are on the fence or frazzled about where to start, I completely understand. Use this free worksheet that will help you pull the pieces together.